Financial Times:
A profile of Charlwin Mao, founder of Xiaohongshu, or Little Red Book, who claims the name references the color of his university Stanford and ex-employer Bain — A sudden surge of US users on Xiaohongshu, also known as RedNote, could threaten China’s Great Firewall
A profile of Charlwin Mao, founder of Xiaohongshu, or Little Red Book, who claims the name references the color of his university Stanford and ex-employer Bain (Financial Times)
